Industry

TELECOMMUNICATIONS

By the end of 2018, average mobile user penetration in European countries  was 132%. In Turkey, this rate was 99%. Telecommunications companies operate in a very dynamic industry with ever increasing customer expectations. SnA, with its know-how from 11 countries, helps Telecommunication companies with customized solutions in advanced analytics.

(Resource: https://www.btk.gov.tr/uploads/pages/pazar-verileri/2019-1-ceyrekraporu-kurumdisi-5d3579a08c809.pdf)

servıces

Social Network Analysis

Assigning social networks via link (relationships / interactions) algorithms which may provide various solutions both for descriptive and predictive subjects

Customer Journey Analysis

Mapping customer journies with all context, analyzing the paths and generating insights to design better customer experiences

Inbound Channel Optimization

Matching right inbound channel to right customer based on customer problem / solution combination

Customer Lifetime Value Calculation

Tailor-made approach for each industry, each business unit, data mining techniques utilized to calculate customer lifetime value which may be feeding action measurement

Churn Prediction

Mashing business domain knowledge with intensive data mining implementations to produce customer level churn predictions for incremental retention

Forecasting

Selecting the right technique by understanding the business context, with relevance and availability of historical data and implementing a solution with high degree of accuracy

Fraud Detection

Mashing as-is and to-be business scenarios with advanced analytical implementation to detect anomalies

Upsell Modeling

Targeting right customers, at right time through right channel with personalized offers to generate incremental revunues

Prepaid to Postpaid Migration Modeling

Mashing business domain knowledge with intensive data mining implementations to produce customer level predictions for revenue increase